Auria was designed to manage multiple sales channels, large customer lists and process high volumes of low to medium sized orders. It provides comprehensive list management facilities, allowing you to create marketing campaigns, special offers, complementary product offerings and more. All recorded information can be used as a reporting source and the end-user report writer or data analysis tools afford rapid access to essential information.
Campaign management, tracking response levels and performance of numerous advertising efforts are all handled effectively within Auria’s single, integrated environment.
Auria allows you to define multiple catalogues which either refer to printed catalogues or are published directly to the web. A printed catalogue definition can be made available on the web in a matter of seconds. Catalogue pricing can be based on your central price lists (higher or lower in percentage terms) or can be specific values that are maintained independently from your central price list.
Given that a significant amount of time and staff resource can be dedicated to marketing, it makes sense that your chosen system allows you to monitor responses to your marketing efforts. Auria allows you to create mailshot codes and track these against sales and purchases for the purpose of analysing this important area of your business. Once the marketing campaigns have been created, much of the tracking is carried out transparently to the end-user.
Managing your inventory is inevitably a balancing act between capital employed and response to product demand. Each parts list is version controlled and merging of revisions between parts lists and active builds is possible as updates take place. It is therefore vital to control this important element of your business. . Put simply, everyone wins.
A huge range of features built-in as standard with the ability to have the solution customised to meet your precise requirements. With a robust and reliable core, Auria lends itself to being tailored quickly and cost-effectively.
Do more and be more effective with a fully integrated, robust and tested system. Save time tracking business activities in multiple disparate systems and bring everything together as one complete and cohesive structure.
A tried and tested system, with clients in a number of different industries, Auria has proven itself to be a safe choice. We created Auria over twenty years ago and over this time we have incrementally developed it and continue to ensure its quality and reliability.